Friday, August 13, 2010

Food Rules Friday

Today's feature is Rule 12 from Michael Pollan's book, "Food Rules - An Eater's Manual ."



Michael Pollan is an acclaimed author and whole food/heathy eating advocate. He is the author of the best selling "In Defense of Food" and "The Omnivore's Dillemma."

Rule #12: "Shop the peripheries of the supermarket and stay out of the middle."

Most supermakets fill the center of the store with more highly processed foods and keep the fresh foods on the outer aisles.  Staying mostly out of the middle will fill your shopping cart with real food!

5 comments:

Elaine said...

This really works and is one of the best tips in this handy book. All of Pollan's books are great. I have gifted this book several times.

Jenny Enochsson said...

This is really interesting. I have also noticed that the real fruits are hidden in small corners. My husband and I are both vegetarians and we usually have to search quite a while for the good greens.

Btw, I read on your profile that you attended the 1969 Woodstock festival. I am impressed! What an amazing experience that must have been!!

Vern said...

Elaine,
This is a great book to gift! Every reader may not want to dive right into The Omnivore's Dilemma or In Defense of Food. This book is a quick read, summarizes Pollan's principles briefly and concisely, and is likely to lead the reader to want to read the others!

The book is perfect for blogging, as each chapter title conveys a nutritional concept in a way that is easily useable as a quote!

Jenny,
It's interesting to hear that markets in Sweden are laid out the same as in the US! They intentionally try to lead us to the processed foods, because that is where profit margins are higher!

Woodstock was an amazing event. There were several large music festivals with lots of great muscians in the summer of 1969. I was 18, just out of high school. I'd planned to go to the festival in Atlantic City. A friend convinced me to go with him to Woodstock instead. We heard rumors that Dylan might make an unscheduled appearance, since his home was near there. Dylan didn't appear, but it turned out to be such a historic event! Little did we know at the time... What incredible memories this brings back!

Don said...

This is basically how I shop. Our store's periphery is: Bakery, Deli, Produce, Meats, and Dairy. On my last trip, I only had to go down one center aisle for a can of tomatoes.

However, let's not forget that many necessary staples like flour, sugar, rice, and seasonings are hidden among those middle aisles. Just put your blinders on as you breeze past the boxes of Hamburger Helper and snack foods to get them!

Vern said...

Don,
Seems like they always find a way to put a few things everyone needs in center areas, just so they can lead us past the junk and tempt us!